Andy is the president and founder of the Two Twelve Referral Network and the driving force behind the network. Andy’s leadership and participation has built the foundation for all teams throughout the organization.
Andy is also the president of Atlantic Logo Wear, specializing in custom shirts, embroidered products, and marketing / promotional products that help businesses grow their brand awareness and strategic marketing position.
Andy can be contacted at: Andy@TwoTwelveReferrals.com.
Sandy handles all aspects of operations for the Two Twelve Referral Network. She’s also incredibly knowledgeable with Two Twelve Training. Got a question? She’s your “Go-To” contact for all kinds of answers!
Sandy can be contacted at:
Sandra@TwoTwelveReferrals.com or 804-426-8831
I’m Alysa Heinz, your Membership Director for Two Twelve Referrral Network. I’m excited to help you connect, grow, and thrive within our vibrant community. As the Membership Director, my goal is to ensure that every member has access to valuable networking opportunities, resources, and support. Whether you’re here to build relationships, expand your business, or simply engage with like-minded professionals, I’m here to make your experience with us seamless and rewarding.
Feel free to reach out at Alysa@TwoTwelveReferrals.com or by phone (804) 241-5680 — I’m looking forward to working with you!
Additional Staff
As a Gratitude Consultant, Kris helps entrepreneurs and service professionals stand out in a crowded market through personalized client-connection strategies. She teaches businesses how to use appreciation, consistency, and authentic follow-up to transform contacts into loyal clients — and loyal clients into repeat referrals. Kris brings a heart-centered yet highly practical approach, making it easy for professionals to stay top-of-mind, deepen relationships, and grow through meaningful, intentional appreciation.
You can reach Kris at: jointeamgratitude@gmail.com or (804) 335-6767.
Michelle Etheridge is a Business Development Representative with Two Twelve Referral Network, where she focuses on helping business owners build strategic relationships that lead to measurable growth. She works closely with members to expand networks, support team development, and create opportunities through intentional connection.
She is also the co-founder of Women In Business RVA, a community designed to turn networking into meaningful collaboration. As the creator of the CONNECT Networking Tool, Michelle brings a structured yet authentic approach to building relationships that move beyond surface-level interactions.
Michelle believes that community is a form of business currency, and that when built with intention, the right relationships can create lasting impact for both businesses and the people behind them.
She can be reached at michelle@wibrva.com or 804-803-1896.
Area Mentors
- jkennedy@mgmoving.com
- 804-538-9795
- butch@ccands.net
- 757-564-8000
- Sheilahsellsrichmond@gmail.com
- 804-873-9704
- mjohnsonmarketingsolutions@gmail.com
- 540-903-9225
- sfeher@ridgefieldgroup.com
- 804-464-3693
- theshawssell@gmail.com
- 757-912-4960
- carter@twotwelvereferrals.com
- 252-294-5396
- Kevin_Pierpont@unifirst.com
- 804-399-8785
- 804Abbott@gmail.com
- 804-584-9021
- ncross@realtyrichmondva.com
- (804) 512-9714
- morgan.tennis@nm.com
- 757-291-1309
Butch is a native of Eau Claire, Wisconsin, and has been a Virginia resident since 1994. Butch comes from a diverse background which includes 12 years of management experience with large companies and 9 years of management and business development in the restoration industry. He is IICRC-certified in four areas of cleaning and focused on Customer Service. Butch will be developing New Teams in the Tidewater Region of Virginia.
Butch can be reached at:
Nat has been involved with Two Twelve since 2018 and has been a member of his team’s GC since 2021. As an area mentor, he is excited to help other teams grow and reap the benefits of the organization. As an introvert, Nat didn’t connect with the typical “networking scene”. Just show up at an event, have small talk and pass out your cards. But with Two Twelve, there are real connections made and a better understanding of what our teammates are capable of.
Nat grew up in Richmond and attended VMI, graduating in 1989. After service in the Army, Nat and his wife Lori settled back in Richmond. A career in sales, marketing and sales management followed. After tiring of corporate travel, he made a career change and moved into residential real estate working with Realty Richmond of Mechanicsville.
When not working or supporting Two Twelve, Nat and Lori like to travel, bike, play tennis but mostly hang out with the grandkids! He also has a strong passion for LSU sports after attending his first night game at Death Valley in 2005. GEAUX TIGERS! Please reach out to Nat if you have any questions regarding Two Twelve!
Nat can be reached at:
Steve serves as an Area Mentor, helping grow and sustain teams and members throughout Richmond. He’s developed multiple teams and provided content at the Quarterly Training sessions for the Two Twelve Referral Network.
Steve serves as Vice President of Internet Development Services at The Ridgefield Group, an IT Consulting firm specializing in web application, ecommerce, and website development.
You can reach Steve at:
sfeher@ridgefieldgroup.com
(804) 464-3693
A North Carolina native, Carter has built his life and work around service, family, and community. Married to his wife, Ashley, and proud dad to their daughter, Charlotte, he brings the same sense of protection and responsibility he has at home into every area of his professional life as a Community Insurance Agent at Highstreet Insurance & Financial Services.
Today, he serves as the North Carolina Regional Director for the Two Twelve Referral Network, championing permission-based, relationship-driven referrals to help business professionals grow with integrity and intention.
He is passionate about building teams where trust comes first, introductions are earned, and every referral has the potential to change a family, a business, or a community for the better!
You can reach Carter at:
carter@twotwelvereferrals.com
(252) 294-5396
Alex Marshall leads the Downtown Connectors in Fredericksburg with a mission rooted in service: help others win. As Zig Ziglar said, “You can have everything in life you want, if you’ll just help enough other people get what they want.”
As an Area Mentor in the Two Twelve Referral Network, Alex brings strategy, clarity, and connection to every conversation. He’s focused on building a strong, high-trust community where business owners grow through meaningful relationships—not transactions.
Alex runs a payment processing and digital marketing business that helps companies increase profitability by eliminating fees, streamlining operations, and attracting new customers. He’s passionate about connecting the right people and creating opportunities that lead to real growth.
Outside of business, Alex is a proud husband and dad to two adventurous boys. He enjoys traveling, CrossFit, playing piano, and building a life filled with meaningful experiences.
“Your network is your unfair advantage—and Two Twelve is where we build it.”
Connecting people and helping businesses grow has been the focus of my career. With a background in sales, management, and design, I love helping real estate professionals and other entrepreneurs build stronger business through smart networking. It’s an honor to mentor others and share the processes that work for me.
You can reach Christine at:
Morgan Tennis is a fiduciary financial advisor servicing all 50 states. As a comprehensive financial advisor, Morgan strives for long-term financial security and freedom for each of her clients and their families. Her team services clients ranging from young single professionals, Growing and established families, Pre-retirement and retirement aged individuals, And businesses Of all sizes. She has a strong passion for helping women, first responders, Entrepreneurs, State government employees, and medical professionals.
Morgan’s practice is non-fee based and is ready to provide a financial plan at no cost to anyone ready to improve upon their financial situation
You can reach Morgan at:
morgan.tennis@nm.com
(757) 291-1309
Raised and homeschooled by my parents in Charles City County, I attended high school locally before playing baseball for Bluefield College and Virginia State University. Following my collegiate years, I honorably served 8 years in the United States Marine Corps. Transitioning into corporate America, I spent 7 years contributing to employee engagement boards at Coca-Cola Bottling Co. Consolidated (CCBCC) and United Natural Foods Inc. (UNFI).
Currently, I operate a financial planning practice focused on helping fellow veterans, families, and business owners avoid common pitfalls that keep them from reaching their goals. My passion for connecting people has been a cornerstone of my career, and I am proud to extend this passion as an area mentor in Two Twelve.
Jon can be reached at:
Sheilah Grant is a real estate professional with 20+ years of experience serving the Richmond area. Known for her relationship-based business and strategic approach, she is the creator of The Savvy Method powered by eXp realty, helping clients make clear, confident real estate decisions. As a Two Twelve Area Mentor, she is passionate about supporting others in building strong, sustainable businesses.
Marty has a passion for connecting others in business and in personal life. Networking is all about connecting people to resources when opportunities arise. He enjoys working with Two Twelve Teams and helping them understand the fundamentals of networking and letting them know that networking is a process that will provide your business with long term success. In his company, Johnson Universal Marketing Partners, He uses his 27+ years of Marketing and Advertising knowledge to connect businesses to marketing resources.
Marty can be reached at:
John is a seasoned entrepreneur and small business owner with a distinctive skill set that sets him apart in every industry he enters. Having lived in Miami, Los Angeles, Nashville, New Orleans, and now Richmond, he brings a wealth of experience, adaptability, and an unwavering commitment to excellence.
At the core of John’s success are three guiding principles: hard work, integrity, and five-star customer service. These values are the foundation of MG Moving Services, a company that is redefining the moving industry with a truly customer-first approach. John is passionate about helping teams grow and succeed!!
John can be reached at:
jkennedy@mgmoving.com
(804) 538-9795
Kevin is a native of Richmond but claims Baltimore, MD as his second hometown where he spent his college years. Kevin has over 20 years of sales experience in various industries. This has enabled him to succeed in the diverse B2B world of Virginia in his role as Safety Consultant with UniFirst First Aid + Safety. At UniFirst, Kevin works with businesses to ensure they have the proper first aid supplies and PPE that not only is required by OSHA but makes sense to the industry his client is in. Kevin is excited to help Two Twelve Members get the most from their membership!